I apply human-centred design to understand complex business problems, identify key opportunities and design impactful solutions.
Driving the strategy, insight, design and delivery of innovation
Change is complex, whether pivoting or building something new. It requires problem-solving skills applied within a defined scope, with fresh insight and new ways of understanding the challenge. It's choosing the most meaningful direction, and designing and delivering an impactful solution. It's about the design decisions, about bringing people with you, about championing customer experience. Repeated creativity requires a systematic approach to adapt and manage the unexpected in the process of discovery and delivery.
Hi, I'm Dorota. I combine strategic thinking, creativity and execution rigour to enable business change.
Innovation Lead, Designer and Customer Experience Specialist with 12+ years of experience.
I move projects from uncertainty to action, increasing strategic ambition, and find the most valuable problem to solve and deliver on it. My unique strength is defining and translating the requirements and user needs into a solution that's viable, feasible and desirable, whilst my experience brings an understanding of the nuance and the detail needed to deliver solutions to market.
Through the process of discovery and creativity you can crystallise your vision, shape a unique value proposition, and validate impact.
